How the American Academy of Dermatology Extended Learning Engagement with a Dedicated Mobile Experience

By complementing its mobile-responsive LMS with a purpose-built mobile app, the American Academy of Dermatology enabled flexible, offline-friendly learning that fits seamlessly into members’ real-world professional routines.

The Problem

1
Annual Benchmarking Standard

The American Academy of Dermatology (AAD) delivers education through AAD Learn, a fully mobile-responsive learning platform that supports access across desktop, tablet, and mobile devices.

2
Operational & Cost Barriers

As member behaviours and expectations evolved, AAD recognised an opportunity to extend learning even further. Dermatology professionals often engage with education in short, unscheduled moments—between patients, while traveling, or in environments where reliable internet access isn’t guaranteed.

3
Strategic Scaling Challenges

While the LMS supported mobile access, it wasn’t optimised for these real-world conditions. AAD needed a way to reduce friction, support offline learning, and keep members connected to education without disrupting or duplicating its existing LMS experience.

Seamless Integrations

The Impact

  • 80% of app users reported being satisfied or very satisfied with the mobile learning experience
  • Increased engagement from members who learn daily, weekly, or monthly via mobile
  • Expanded access to education in low- or no-connectivity environments, including clinics and travel settings

Results

  • AAD approached the mobile app as a strategic extension—not a replacement—of AAD Learn. The goal was to enable fast, lightweight engagement while maintaining continuity with the broader learning ecosystem.
  • The mobile app was designed to support how members actually learn.
  • Quick access to content from a phone.
  • Short learning sessions throughout the day.
  • Downloadable content for offline access.
  • Ongoing connection to AAD between courses, meetings, and events.
Analytics & Reporting
"The offline access — that’s really clutch. I’ve worked with a couple other LMSs, and I don’t really know of anybody who has quite the same offline access that Oasis does.”
— Dustin Herlich, American Academy of Dermatology
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Whether managing CME for physicians or supporting member growth, Oasis LMS helps deliver high-impact education efficiently and at scale.